K-State Research and Extension
Style Guidelines and Branding

K-State Research and Extension has developed guidelines for many forms of communication to help promote consistency and awareness of our organization. The most recent version of the style guide was released in 2010.

What is a style guide?

A style guide is a set of standards intended to clarify written or electronic communication. It helps ensure consistency within organizational communications by providing standards for capitalization, punctuation, spelling, terminology, and usage.

The style guide provides answers to common questions that arise in writing, recording, editing, producing, or publishing information or educational materials.

It is for the use of scientists, agents, specialists, office professionals, communicators, administrators, Web authors, and others who represent the organization.

K-State Research and Extension Style Guide


Questions about K-State Research and Extension's branding guidelines can be directed to communications, 785-532-5851 or ksrelogos@ksu.edu

Direct inquiries related to use of the university Powercat and wordmark to Trademark Licensing at 785-532-6269, or logos@k-state.edu.

Branding Guide, main page