For any program or service we offer, the following wording can help us write or speak an effective public value statement.
Through (program name), participants will (learn/do what?), which leads to (outcomes). That will then benefit other community members by (public value).
The following statement helps address the economic return from K-State research.
For every dollar invested in K-State research, Kansas citizens get, on average, a $12 return on that investment.
The following statements are specific to K-State Research and Extension programs. Updates or additional statements will be posted, if available, at www.communications.ksu.edu/marketing.
Expanded Food, Nutrition and Education Program (EFNEP)
A national study found that for every dollar invested in EFNEP, $10.64 is saved in health care costs. A regional project that included Kansas data also showed that for every dollar spent on EFNEP, $8.82 is saved in health care costs.
Kansas Wheat Breeding
From 1977 to 2006, Kansas citizens received an average benefit of $17.60 for every dollar invested in Kansas wheat breeding.
Questions about K-State Research and Extension's branding guidelines can be directed to communications, 785-532-5851 or ksrelogos@ksu.edu
Direct inquiries related to use of the university Powercat and wordmark to Trademark Licensing at 785-532-6269, or logos@k-state.edu.
Branding Guide, main page
